Branding + Creative
Infornographic has helped launch and relaunch dozens of brands to the world, from global street fashion brands to multinational media corporations.
Sunglass Hut Times Square billboard campaign design for Luxxotica, New York - Miguel Angel Hurtado 2017
Making Global Sense Of Your Brand.
Infornographic designed the global web introduction of Nike’s dedicated skateboarding line, Nike SB, and oversaw the rebranding of internationally established brands Rhapsody/Napster and Evisu.
More recently Infornographic creatively managed the branding, identity and web launch of the Obama’s production company Higher Ground Media.
Attentive to global and local markets and needs, Infornographic works hand-in-hand with all stakeholders in identifying the tone and voice of your brand, product or service – presenting it visually and inclusively to the whole of the world.
Recent Projects
A collaborative design strategy and management project for the Obama's production company Higher Ground Media. Managing creative and development, Infornographic worked with the Obama's content team to build and translate the overall editorial vision into a clean, photo and image centric website that first launched the brand to the world.
A redesign and rebranding project for Afrikin International Services, an independent not-for-profit entity, originators of African Services Committee, a 42 year-old African immigrant and refugee health, legal, housing, and support organization. Infornographic worked with the primary stakeholders to visually and contextually reestablish their long running social impact presence and public identity.
Infornographic envisioned a top-to-bottom rebranding of venerable 17 year franchisee web design business DevHub. A thorough modernization of their brand identity, incorporating their core brand themes directly into a new logo, font, brand color theory, and photography usage. Brand strategy applied to everything from marketing, company collateral, to full product UI modernization and copy ‘voice’ positioning.
Selected Branding + Creative Work
• Creative Direction - Branding & Marketing Campaigns
• Design Direction - Product, UI/UX
• Design Management - Bicoastal, International
• Asst. Creative Direction - Brand, Photo, Marketing Campaigns & Spatial Design (NYC Office, Tradeshow & Retail Spaces)
• Social Media Strategy & Content Management
• Packaging, Outdoor, Web and Marketing Production Design
• Social Media Strategy & Content Management
• Branding, Marketing Campaigns & Spatial Design (NYC Retail Space)
• Interactive Art Direction & Production
